December 31st, 2008 by Brad Garlin
Now you can reach YouTube’s 74 million U.S. users with targeted pay-per-click (PPC) video ads. This recently launched YouTube advertising interface links directly to your Google AdWords Account for billing and reporting. In order to participate in this advertising medium, businesses need to have three things:
1) A company YouTube “Channel”
2) Video ad/ads production
3) YouTube campaign […]
December 23rd, 2008 by Brad Garlin
The latest confirmation of consumers tightening spending arrived with news from comScore that online holiday sales registered the first-ever year-over-year decline since tracking holiday e-commerce sales began in 2001. The firm said online spending for the first 49 days of the critical November-December gift-buying period fell 1% to $24.03 billion compared to $24.15 billion over […]
December 15th, 2008 by Brad Garlin
Every day seems to be filled with increasingly unbelievable headlines involving scandal, crime and deception. The latest scandal continues to shake Wall Street and tens of thousands of unknowing victims who fell prey to Bernard Madoff and his alleged $50 billion scheme.
Prosecutors allege that Madoff, a decades-long veteran of Wall Street who previously served as […]